Sadiq Group

November 8, 2025

International Poultry Expo (IPEX) Lahore 2025 — Sadiq Group

IPEX Lahore 2025 | Sadiq Group at Lahore Expo Centre

International Poultry Expo (IPEX) Lahore 2025: A Showcase of Innovation and Partnership

Hosted by: Pakistan Poultry Association

Venue: Lahore Expo Centre, Lahore

Dates: October 23–25, 2025

Overview

Sadiq Group participated at IPEX Lahore 2025 to connect with industry partners and highlight its consumer-trusted portfolio. The pavilion welcomed producers, distributors, retailers, and allied suppliers, underscoring the Group’s focus on quality, product integrity, and dependable nationwide availability.

Key Highlights of the Event

Across three days, the team hosted B2B meetings, product walk-throughs, and packaging showcases aligned with retail standards. Discussions centered on freshness protocols for SB Eggs, last-mile distribution, in-store visibility, and collaborative category-growth plans with trade partners.

Why This Event Was Special

IPEX Lahore 2025 provided a valuable forum to exchange ideas across the poultry value chain and to advance partnerships that deliver quality and value to households throughout Pakistan. The strong turnout and constructive dialogue reaffirmed confidence in Sadiq Group’s brands and capabilities.

We extend our gratitude to organizers, partners, and visitors for making IPEX Lahore 2025 a success.

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November 8, 2025

World Egg Day 2025 | Sadiq Group & SB Eggs

World Egg Day 2025 | Sadiq Group & SB Eggs

World Egg Day 2025: Celebrating Freshness, Nutrition, and Family Moments

Brand: SB Eggs — The Protein King

Date: October 10, 2025

Overview

World Egg Day 2025 was celebrated with enthusiasm across our community, spotlighting the egg as a wholesome, affordable source of high-quality protein. Through SB Eggs, Sadiq Group reaffirmed its commitment to freshness you can see—bright, high-standing yolks and clean, firm whites—and to educating families on everyday nutrition and safe handling at home.

Key Highlights of the Event

The day featured engaging, family-friendly activities focused on freshness and taste. Visitors explored recipe ideas for breakfast and baking, learned practical tips on storage and simple cracking tests, and experienced live demonstrations showing what true freshness looks like “at first crack.” Our team also showcased SB Eggs’ careful grading and cold-chain practices that help deliver consistent quality from farm to kitchen.

Why This Event Was Special

World Egg Day 2025 emphasized the role of eggs in balanced diets, helping families add reliable protein to daily meals. The celebrations brought together parents, students, and health-minded consumers to share simple, nutritious ways to cook with eggs while reinforcing SB Eggs promise of quality and trust.

Sadiq Group is proud to support World Egg Day as part of its ongoing commitment to health, nutrition, and community engagement.

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